Traffic police
of Pune traffic police studied had hearing loss. In Patiala, 61% reported ringing in their ears, and none had ever used ear protection.
A USI Enviro Club drive
Let's Paint the Roads Calm.
A drive for quieter, kinder roads, starting with one simple habit: honk only when truly needed.
Every 10 dB sounds about twice as loud to the ear. A horn is many times louder than a calm street. Noise from honking and traffic leads to:
Noise from honking and traffic leads to:
of Pune traffic police studied had hearing loss. In Patiala, 61% reported ringing in their ears, and none had ever used ear protection.
On the street, in school buses and in prams, they take the full blast of every horn.
Every horn reaches them too, in homes, hospitals and on the roadside.
Most honking comes from impatience, not need. Silence is a form of respect. A calm driver is a civilized citizen.
The ear is one of the most beautiful creations of the Divine. It sits on both sides of the head, open like a microphone, gathering sound from every direction and carrying it inward through one small, delicate opening.
Ancient wisdom teaches that listening is a path inward. In deep meditation, true listening leads to stillness, and stillness leads to the Supreme.
Yet every day, we dull this sacred gift with noise we create ourselves.
Become a member of USI Enviro Club and help make our roads calm. The form takes two minutes. Tell us:
Together, let’s paint the roads calm.
Brings people together to care for the world we share. For 20 years, children across Delhi and Mumbai joined its "Let’s Paint the World Green" painting competition. CalmRoads is its next chapter.
The brand behind USI Enviro Club, built on three values: Durable, Classic, Sustainable.
Where it all began. His vision of respect for people and for the world lives on in everything we do.